Launching a crypto project is one thing, and marketing the project is another. Considering the competition in the crypto space, placing a few ads won’t result in crypto marketing success. You need a fool-proof marketing strategy that involves different marketing verticals.
Companies such as https://www.syyx.io/ can help you create an effective crypto marketing plan for success. This article will discuss crypto marketing strategies that will take your crypto project from the ground up to becoming a trend.
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1. Keep Your Audience Engaged
The thrill of waiting for your favorite web series after the trailer launch cannot be described. Not only web series, but if you look at any major event, you will notice it creates hype. And guess what, the same rules apply to the crypto world.
2. Use Referral Programs To Incentivise Word of Mouth
Referral programs have one the highest conversion and retention rates amongst all marketing channels. The math is simple. We would trust a product if a friend referred it. And so does everyone. When you incentivize this word-of-mouth marketing, you will create a loyal customer base. In a referral program, you reward the promoter and the referral. This way, you create a win-win situation for everyone.
3. Airdrop Tokens
Thanks to many airdrop scams, airdrops are not as popular as they used to be. Nonetheless, airdrops still create the most buzz. During airdrops, you distribute free crypto tokens to those who register for them. As this distribution is free, it attracts more people, thereby increasing your reach. Not only wide reach, but airdrops also bring liquidity for your crypto project.